LONDON, September 22, 2011 – Intel Corporation today opens the doors to its unique art and technology exhibition at London Design Festival, “Remastered: A Visibly Smart Production from Intel”. Blending classic art with the latest technology, artwork from Van Gogh to Da Vinci is re-imagined for a digital generation. The exhibition is open from 22nd – 25th September at East London’s Old Truman Brewery, Shop 14.

 

In the latest evolution of the project, conceptual artist Maxence Parache adds to the Remastered collection with his reinterpretation of Matisse’s iconic “Dance II”. Inspired by the hypnotic design of the original painting, Maxence’s creation brings together Intel® 2nd Generation CoreTM processor technology with interactive cloud particle projection. Inviting viewers to enter a giant, mirrored installation, each movement is captured by dynamic digital brush strokes and reflected on each wall. Using the mirrored walls to create a dialogue between analogue and digital, the innovative technique allows the user to create an individual expression of the classic work, simply with motion.

 

Maxence Parache, digital artist at Central St Martins, said: “My aim is to invite the viewer to enter an immersive and dreamlike experience where one can interact with the circle of dancers. The main idea was to transform the powerful and vivid colours of the painting by projecting them directly onto the viewers, while also involving the viewers in the work. I have taken influence from Fauvism and have explored this through physical computing, capturing the wild and intense primeval atmosphere of Dance II”.

 

“Maxence’s addition to the Remastered collection crowns an inspirational exploration of the relationship between art and technology. Working with emerging artists, from a variety of background and disciplines, has been a real cultural journey” added Gail Hanlon, marketing director, Intel UK & Ireland. “Using our technology to create stunning visual masterpieces is the perfect way to celebrate our Visibly Smart campaign. We hope Intel technology can inspire the next generation of era defining art”.

 

Launching in March with critical acclaim, Remastered began as a free public exhibition at London’s prestigious One Marylebone. Since its opening, the exciting exhibition has visited Manchester and appeared as a popular innovation workshop series across London. Realising the creative potential of technology, Remastered offers a look at a past with modern technology – a glimpse into a world unlocked by digital. It is also available as an online gallery: www.intel.co.uk/remastered

 

Remastered appears at Tent London’s showcase during London Design Festival. It is open to the public from 10am today until 6pm Sunday 25th September. Bringing to life Intel’s Visibly Smart campaign, the creative expose features the following works:

 

  • Salvador Dali’s “The Persistence of Memory” (1931): Daniel Swan (moving image)
  • Edvard Munch’s “The Scream” (c. 1893): Lung (sculpture, sound and animation)
  • J. M. W. Turner’s “Rain, Steam and Speed – The Great Western Railway” (1844): Eric Shockmel (3D animation)
  • Henri Matisse’s “Dance II” (1909-1910): Maxence Parache (particle cloud projection and interactive performance - picture included below)
  • “Venus de Milo” (130-100BC): Paul Bryan and Jonathan Ryall (moving image)
  • Caspar David Friedrich’s Wanderer above the Sea of Fog” (1818): Rafael Pavon (stereoscopic 3D animation)
  • Edgar Degas’ “Dancer with a Bouquet of Flowers” (“Star of the Ballet”) (1878): Sara Hibbert (moving image and photography)
  • Vincent Van Gogh’s “The Starry Night” (1889): Midnight Toastie (interactive installation)
  • Leonardo da Vinci’s “The Last Supper” (1499): Bompas & Parr (food design and photography)Matisse-Remastered - 1.jpg

Stonehenge rocks travellers’ socks to land top spot

London  – UK – 19 September 2011: From the ancient and mysterious to the grandiose and awe inspiring, voters in Intel’s Visual Wonders of the World poll1 have chosen the world’s most visually stunning locations. The poll formed part of Intel’s campaign to find out what matters most to the UK in their Visual Life.

 

The top seven must-see locations, in the order of ranking, as chosen by voters from all over the UK are:

  1. Stonehenge, England
  2. Rome, Italy
  3. Chatsworth House, England
  4. Cape Town, South Africa
  5. Pyramids of Giza, Egypt
  6. Sahara, North Africa
  7. Aurora Borealis, Sweden
  8. New York City, USA
  9. Gower Peninsula, Wales
  10. Machu Picchu Peru

10.

The poll also showed how patriotic we are in the UK, selecting two UK locations within our top three. This was mirrored by the likes of the US, who voted for the Grand Canyon and the Golden Gate Bridge, Germany, who opted for Neuschwanstein Castle, and the Netherlands, whose Canals in Amsterdam topped both their country poll and the votes across Europe.

Natural beauty

The Visual Wonders poll also captured how male and female voters cast their favourites. Both men and women voted for Stonehenge as the must-see location in the UK, whereas mostly women voters opted for the romance and atmosphere of Rome, while mainly men chose the history and scenery of Chatsworth House.

The poll also had five categories: ancient, man-made, natural, religious and urban and interestingly the results show that the UK as a whole prefers natural beauty over the draw of urban life.

 

Partnering with Intel to create the Visual Wonders poll, travel deal experts Travelzoo confirmed the significance of aesthetic attraction for travellers and holiday makers. “What’s really interesting in Intel’s poll is the UK’s thirst to discover the landmarks of history that are near to them, and in some cases right on their doorstep”, said Joel Brandon-Bravo, managing director  of Travelzoo in the UK. “The perfect getaway is no longer solely about the faraway beach; the rise of staycationing appears to have reignited our passion for the UK in recent years”.

 

“Intel’s Visual Wonders of the World poll has shown the passion that the UK has for our own visual landmarks”, says Gail Hanlon, marketing director Intel UK. “As part of our Visual Life campaign this year, which encouraged using technology to get the best out of the great things that surround us every day, the enthusiasm for each of the top ten results proves how important technology can be in sharing everyday experiences.”

 

The Winners

The mysterious structure of Stonehenge claimed top spot in the poll of must-see locations. This ancient creation is visited by thousands of people a year in the South of England and its popularity could be down to its imposing presence, or the shroud of mystery surrounding its purpose as ‘experts’ remain undecided as to whether it was used for human sacrifices or for charting the movement of the Sun, Moon and stars.

 

Rome, the city of ‘romance’ and ancient wonders came in at a close second place with the vast majority of UK female voters choosing its stunning architecture and romantic atmosphere as the reasons for choosing it as one of the world’s most desirable locations.

 

Set in the heart of the Peak District in Derbyshire, Chatsworth House landed third place in the poll. Construction of the first house at Chatsworth began in 1552 and the current site offers the captivating history of the house, scenic gardens as well as a farmyard and adventure playground, making it a consistently popular choice for men and women of the UK.

In fourth place was the sun-drenched city of beautiful people, Cape Town, in South Africa.  A city famed for its near-perfect weather, Cape Town is a location surrounded by sea and mountains, including the legendary flat-topped Table Mountain.

Other top locations from across the world that proved the most popular among UK voters include the architectural brilliance of the Pyramids of Giza in Egypt and the sweeping sands of the Sahara in North Africa.

The spectral beauty of Sweden’s Aurora Borealis (the Northern Lights) were also in the top 10, alongside the vibrant buzz of New York City, USA; Gower Peninsula in Wales and the breathtaking views of Machu Picchu, Peru.

[1] Survey Information

This survey was conducted in June/ July 2011 via Intel’s Facebook pages.  A total of 1,715 votes were cast globally: 67 in Germany, 237 in Hungary, 38 in Ireland, 130 in Italy, 246 in the Netherlands, 136 in Southern Africa, 133 in UAE, 99 in the US, 365 in UK and 264 in the rest of the world.

 

About Intel

Intel (NASDAQ: INTC) is a world leader in computing innovation. The company designs and builds the essential technologies that serve as the foundation for the world’s computing devices. Additional information about Intel is available at www.intel.com/pressroom and blogs.intel.com.

 

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Intel, the Intel logo, Intel Core and Core Inside are trademarks of Intel Corporation in the U.S. and/or other countries.

* Other names and brands may be claimed as the property of others.

NEWS HIGHLIGHTS

  • The Intel STEM Fairs toolkit (www.stemfairstoolkit.co.uk), is launched in partnership with the British Science Association
  • This online resource to help teachers spark more interest in science fairs amongst students and create their own science fairs
  • The efforts come from the need to increase interest in STEM subjects, particularly in cutting-edge research and development, so that the UK has the talent it needs to thrive on the world stage

 

LONDON, September 15th, 2011 – Intel Corporation today launches the STEM Fairs Toolkit, a collaboration with the British Science Association to help teachers think about how they can inspire pupils by getting involved in science fairs, or by creating one for themselves. The toolkit can be found at www.stemfairstoolkit.co.uk.

 

Announced today at the UKTI’s Skills Showcase event at the Central Foundation Girls' School in Harley Grove, London, this new website contains descriptions, tips, online videos, interviews and links to other resources, so teachers can build up an action plan that shows real change in their schools, in particular in the attitudes and practices that will encourage involvement in these events.

 

Tristan Wilkinson, Director, Enterprise & Public Sector at Intel, said: “Science, technology, engineering and maths skills are key to maintaining a competitive future for the UK, and Intel is committed to supporting young people to make sure they have the right skills to succeed. STEM Fairs are a great way to stimulate young people's appetite for STEM – and also to celebrate their achievements as fledgling scientists, engineers, mathematicians and technologists. Ranging from a one-day event in an individual school to a massive three-day national fair such as The Big Bang, there is a STEM Fair to suit everyone.”

 

Science fairs are a great way of igniting interest in STEM, and are an enjoyable and rewarding group activity. They also help celebrate the success of those who have competed in competitions held at the fairs. Katherine Mathieson, Director of Education, British Science Association said, "The STEM Fairs toolkit is a pragmatic new resource that will help raise teachers' confidence about taking part in STEM Fairs. Sections range from 'Why get involved' to 'How to organise your own STEM Fair' so there is something for all teachers, whether they are brand new to STEM Fairs or have been involved for decades."

 

The announcement comes in the wake of widespread recognition of the need to ignite enthusiasm for STEM subjects, particularly research and development, so that UK industry has the talent it needs to thrive on the world stage. Sir Roland Jackson, Chief Executive, British Science Association said, "There is a bright future for young people who develop the skills to work in the STEM sectors. By helping teachers to get more involved in STEM initiatives such as the Intel STEM Fairs toolkit, we can open up careers in the STEM sectors to more and more young people."

 

The toolkit was unveiled this week as part of the closed function that was the ‘STEM in education evening’ at the British Science Festival. Katherine Mathieson, Director of Education for the British Science Association announced the partnership to over 100 STEM professionals, ambassadors and subject leaders looking for resources gathered to hear from STEMNET, ASE and the British Science Association. At the event Jonathan Barber, Access Academy Manager for the University of Leeds said that ‘it is a fantastic resource which helps spread the word and get new people into STEM fairs -  it’s easy to access and can fit in with teachers’ busy schedules’.

 

Intel and STEM

Intel has a wide and varied recent involvement in STEM as well as a long history of supporting STEM initiatives:

  • Its skoool initiative, has been helping both learners and teachers get the best out of Science and Maths subjects across all www.skoool.co.uk
  • It also hosts the Intel International Science and Engineering Fair which hosts students from the UK and across the world each year: www.intel.com/education
  • Intel also works with the UK Resource Centre for women in SET (UKRC) to improve the number of girls continuing with physics. A focus for 2011 has been the initiative to help train teachers on how to retain female students in this subject area: www.girlfriendlyphysics.co.uk
  • Intel UK also offers a large number of internships to students in their sandwich year: www.intel.com/jobs/unitedkingdom/students/internships/

About Intel

Intel (NASDAQ: INTC) is a world leader in computing innovation. The company designs and builds the essential technologies that serve as the foundation for the world’s computing devices. Additional information about Intel is available at www.intel.com/pressroom and blogs.intel.com

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