Intel has hired former Palm and Apple VP Mike Bell as vice president and director of Intel's smartphone product development. Bell is a seasoned technology veteran who has been part of the executive management team at Palm since 2007, most recently as the senior vice president of Product Development, where he was responsible for all aspects of product strategy, development, and deployment. Mike and his team were responsible for the Palm PRE and the Palm PIXI. Prior to his time at Palm, Mike was a vice president with Apple where he worked from 1991 to 2007 and made significant contributions to the iMac, Apple TV, and iPhone programs. Bell brings to Intel a broad range of technology experience and skills, including product development and design, hardware and software engineering and product strategy. In his new role, he will lead a team with the charter to build breakthrough Smartphone reference designs with the explicit intent of accelerating Intel Architecture into the market.