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Intel AppUpSM center is working with Urban Airship™ to help provide app developers the ability to monetize apps beyond the initial sale to drive ongoing consumer engagement and recurring revenue with Intel AppUp In-App Purchase. Over 40,000 application developers worldwide use Urban Airship’s scalable infrastructure and easy-to-integrate tools to monetize their apps, and now Urban Airship’s developers can reach an expanded base of Ultrabook™ device, netbook, and PC consumers through the Intel AppUp center.

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