Chip Shot: Intel ‘PUSH for Ultrabook’ Super-Sizes a Classic Arcade Game

How does Intel engage on-line audiences with a game in a crowded gaming market? By taking the game out of the virtual world and building it in the real one. New PUSH for Ultrabook has a fun and engaging retro-appeal, familiar to anyone who’s spent time in an arcade. For players in this game, that means “dropping” their name could literally win them an Ultrabook. For details, watch the teaser and then give it a try yourself.